Refresh Your No-Glare Knowledge

Essilor of America® has created a fun and interactive training program to help you refresh your knowledge of the many benefits No-Glare lenses can offer.

In just half an hour, you will be reminded of how No-Glare lenses can benefit both children and adults in their daily lives.  The site features eight short training videos for ECPs featuring real-life situations such as: driving at night, children at school and other day to day activities.

To learn more about how No-Glare lenses can benefit your patients in real-life situations, visit http://www.no-glare.com/training. No-Glare lenses such as Crizal® and SharpView® are currently available at eyefinity.com.

Free FSA Reminder Cards! Order While Supplies Last

Did you know that 56% of Americans with Flexible Spending Accounts (FSAs) use them on eyewear purchases?* In fact, eyewear is the number one eyecare related expense on which people spend their FSAs.

What are you doing to ensure patients spend those last-minute dollars in your office?

Here are 5 quick ways to help patients get the most from their FSAs—and increase your sales.

  1. Encourage second and third pair purchases
  2. Mention prescription sunwear—it’s important all year
  3. Push premium lens options and material upgrades
  4. Stock them up with contact lenses and solution
  5. LASIK surgery is even eligible—start the conversation

While supplies last, order free patient reminder cards to jump start the sale.

*Jobson Optical’s 2011 Consumer Perceptions of Managed Vision Care.

12 Weeks of Giving!

It’s the season of Giving. The season for sharing and family gathering is right around the corner, and we would like to invite you to participate in our 12 Weeks of Giving promotion.

Each week through the end of the year, five eyefinity.com accounts will receive a free KODAK Camera! For every qualifying KODAK Progressive Lens you purchase on eyefinity.com you will earn an entry into that week’s drawing.

Visit eyefinity.com to order for your chance to win!

Phernell Walker Wins the Beverly Myers Achievement Award!

Congratulations to Phernell Walker, II, AS, NCLC, ABOM, an Eyefinity Implementation Consultant, for receiving the Beverly Myers Achievement Award from the National Academy of Opticianry (NAO)! This prestigious honor, which was first awarded in 1951, is “bestowed upon persons who have made meritorious contributions or who have rendered outstanding services to the field of ophthalmic optics.”

Phernell is certainly in good company; past recipients of the Beverly Myers Achievement Award include Dr. Jack Copeland, inventor of the modern retinoscope, and Dr. David Volk, developer of the Volk Aspheric Condensing Lenses.

Phernell Walker and Danne Ventura 2011
NAO Immediate Past President Danne Ventura (left) with the 2011 Beverly Myers Achievement Award Recipient, Phernell Walker (right)

Phernell, like each past recipient of the Beverly Myers Achievement Award, has dedicated himself to advancing the field of ophthalmic optics. Phernell has written numerous articles, lectured in 43 states, and even authored the textbook Pure Optics, which is now in its second edition. In addition to these contributions and achievements, Phernell is a Master in Ophthalmic Lenses (ABOM) and is certified by the National Contact Lens Examiners (NCLEC) and the American Board of Opticianry (ABO).

Phernell has been a part of the Eyefinity Training and Implementation team since 2007. He provides training on all aspects of Eyefinity software, and represents Eyefinity at many conferences around the country. However, if you can’t make it out to see Phernell in person, you may catch him in an online “ExamWRITER” Ask-the-Expert session.

In response to receiving the Beverly Myers Achievement Award, Phernell states, “I’m excited, yet humbled to know that I’ve helped thousands of Eye Care Professionals, opticians, optometrists, and ophthalmologists.”

The Eyefinity team is excited for you too, Phernell!

Congratulations again to Phernell for receiving such a prestigious award!