Introducing our new brand: Eyefinity

Steve Baker - Preisdent of Eyefinity

Do you like to golf? Maybe you are one of the 28.6 million Americans that love to hit a little white ball – hopefully straight. The Ryder Cup is the premier event in golf, staging the very best that Great Britain and America have to offer.  It’s the blending of two great brands, Ryder Cup Europe and the PGA.  Interestingly, these two venerable organizations recently announced a new unified brand and logo. Now rebranded as the “Ryder Cup,” the new look will unify the brand and strengthen the alliance between the two organizing bodies of the world’s most famous team golf competition.

In the optical world, we also have two great venerable brands in Eyefinity and OfficeMate.  Both brands represent a long-standing tradition of great customer service and products that unite the optical industry, all backed by the most passionate people in the industry.

Today we announce our new brand, titled simply “Eyefinity.” All the great products that you are familiar with will continue under our now unified brand. Eyefinity is the only company in the market to provide a collective offering of Web-based and desktop solutions.

We have been serving you for over 25 years, and we will continue to support your eyecare business well into the future. We never sit still, and this year will be no different.  Stay tuned for some exciting surprises as we continue to raise the bar with innovative new products designed to help your eyecare business thrive.

Eyefinity. Same great products. One great name. Infinite possibilities.

Attending SECO 2011 this week? Stop by our booth and see us! (booth #513)

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